It’s official (even if it’s a little last minute): Urban Optiques has signed on as an event sponsor for the 2nd Annual “Buy Michigan Now” Festival in Downtown Northville August 6th – 8th.
The three day festival will feature sidewalk sales, live music, children’s activities, a health fair, fashion shows and plenty of Michigan-based businesses and Michigan-made products.
Urban Optiques will be actively participating during two of the three days of the festival: On Friday August 6th we’ll be providing free vision screenings from 10 am to 5 pm to festival attendees as part of Blue Cross Blue Shield’s day-long Health Fair.
Then on Sunday we’ll be sponsoring and participating in “Style Sunday” which showcases made-in-Michigan fashion, jewelry and accessories. The day includes fashion shows from renowned Michigan designers Katerina Bocci, Project Runway finalist and co-creator of Fashion in Detroit Joe Faris, and designer Cynthia LaMaide. We’ll be on hand at the events showing the latest in trends and styles in eyewear and sunwear.
We’re particularly excited about this sponsorship because it lets us emphasize two different parts of Urban Optiques that we think make us unique: Our focus on full scope vision care for life (helping you see) as well as stocking the area’s largest collection of premium-quality boutique and couture eyewear that get you seen.
The “Buy Michigan Now” movement, spearheaded by Lisa Diggs, challenges Michigan residents and supporters of the state to factor Michigan into their daily buying decisions. In other words, whenever possible, buy locally. Whether that’s products manufactured, grown or distributed by Michigan companies, or services provided by Michigan businesses (like Urban Optiques, for instance), the idea here is to jump start and grow the local economy by supporting businesses that keep the dollars in the state.