Preview the New 2011 Chrome Hearts Eyewear Collection During Our Day-long Trunk Show on Saturday, December 11th!

Just in time for the holidays and the end of the Flex spending year, we’re thrilled to announce an exclusive, day-long opportunity for Metro-Detroit to get an inside look at the latest Chrome Hearts eyeglasses and sunglasses.

On Saturday, December 11th from 11 am to 3 pm, Spencer Walling of Chrome Hearts/Optical Shop International will be on location at Urban Optiques with the new 2011 Chrome Hearts Eyewear Collection.

We previewed these frames last month at Vision Expo West in Las Vegas and were extremely excited about the new designs.  So excited, in fact, that knew we had to get these frames into the boutique and in-front of Metro-Detroit eyewear and fashion lovers in advance of the new models actually shipping early next year.

Even better, Spencer will be bringing selections from the Chrome Hearts “Jewel Collection” — which includes custom eyewear featuring precious metals like 24K gold, sterling silver and rubies, diamonds, black diamonds,  and sapphires.

While we have carried a small number of these ultra-premium models in the past, December’s trunk show will be a rare opportunity to experience the larger Diamond Collection first hand. It will also provide a chance to do some early holiday shopping and light up the eyes of the eyewear lover in your life with a pair customized, jewelery-grade sunglasses or eyeglasses.

The Chrome Hearts Eyewear Trunk Show open house will run from 11 am to 3 pm and will be followed later that night by an invitation-only private cocktail reception and media preview.

If you pre-register for the open house, you’ll be entered to win a pair of Chrome Hearts “Baby Beast” sunglasses, as well as one of three Motor City Denim designer tees by Detroit fashion designer and Project Runway alum, Joe Faris. You can register here.

For details, or to request an invite to the private event, please contact us at 248.347-9090 or email us at seebeseen@urbanoptiques.com

The First Batch of Our New Chrome Hearts Eyeglasses and Sunglasses Arrived Today At Urban Optiques!

Just in time for the Fall eyewear buying season, we just received the first shipment of the latest and hottest Chrome Hearts eyeglasses and sunglasses.

Big, bold, retro-inspired acetate frames continue to be hot, hot, hot … and the first selections of the season that we received from luxury eyewear maker Chrome Hearts provide you with some amazing new eyewear options that just can’t be found anywhere else in Metro-Detroit.

We were so excited about these new 2010 Chrome Hearts models that we snapped a few pictures to get you as fired up about these designs as we are.  We’ll be adding another 15-20 additional pieces over the next few weeks, so if you don’t see something in here yet that makes your heart skip a beat (which we think is unlikely) —  keep checking back … you will.