Urban Optiques’ “La La La Lafont” Video Makes the Official Lafont-Paris Eyewear Blog!

We woke up this Saturday to find that our first experiment in trying to bring our eyewear alive for our clients and patients through video got noticed …  4,000 miles away in Paris!

Yesterday, Lafont featured the Urban Optiques video highlighting one of our favorite French eyewear designers on their official blog “Le Blog LAFONT.”

What’s most remarkable to us about this whole story is that Lafont found our video on their own. We never tipped them off.

Lafont recently relaunched their website and included a blog as part of the redesign, which we thought was really forward-thinking.  So it was the highlight of our weekend to find our video included Lafont’s website.

You can check it out here:

http://blog.lafont.com/2010/03/12/lafont-clip-by-urban-optiques/

And here is the video on Optiques TV that started it all:

Hopefully this will intrigue you enough to come in and check out the more than 70 Lafont-Paris eyeglasses we have in stock at Urban Optiques!

Tags: Designer Eyeglasses, Designer Eyewear, Designer Sunglasses, European Eyeglasses, European Eyewear, European Sunglasses, Eyewear Video, Fashion Eyewear, French Eyeglasses, French Eyewear, French Sunglasses, Lafont, Lafont Eyewear, Lafont Paris, Lafont Sunglasses, Lafont Video, Paris, Urban Optiks, Urban Optiques

The Lafont Brazil Sunglass puts the “Tres” in “Tres Chic” with this Magnificent Round Sunglass that You’ll Never Find at “The Sunglass Hut”

If you haven’t noticed yet, we adore everything about Lafont.

From their inspired optical eyeglass collection that offers a color, pattern and frame shape for seemingly everyone (it’s just a matter of trying them on, trust us) to Lafont’s imaginative sunglass line that breaks every convention — yet seem to always look so sophisticated, classy … and well … so French –  Lafont continues to be one of our most popular eyewear lines among both our clients and the Urban Optiques team.

Last month, we refreshed our Lafont eyewear collection and brought in over sixty new Lafont frames from their 2010 Spring eyewear collection. Being the sun lovers that we are, we also picked a half-dozen new Lafont sunglass models as well for the store.

It’s how we people in the eyewear business remind themselves that Spring will eventually come: We buy new sunglass stock.

One of the Lafont sunglasses that really made our heart pound was the Lafont Brazil.

continue

Tags: Designer Sunglasses, European Eyewear, European Sunglasses, Fashion Sunglasses, French Eyewear, French Sunglasses, Lafont, Lafont Brazil, Lafont Brazil Sunglasses, Lafont Eyewear, Lafont Paris, Lafont Paris Eyewear, Lafont Sunglasses, Metal Designer Sunglasses, Metal Sunglasses, Proenza Schouler, Proenza Schouler Sunglasses, Round Sunglasses, Sunglass Hut, Sunglass Shack, Urban Optiks, Urban Optiques

Forget about flowers and chocolate, if you really want to make her heart flutter this Valentines Day say “Be Mine” with the gift of one of these seven hot sunglasses from Urban Optiques.

Guys, a Valentines Day Gift Tip: Next to shoes and handbags, there is only one other accessory that a woman can’t have to many of …  Sunglasses.

So while flowers are beautiful and chocolate is delicious, sunglasses are eternal.

Well, maybe not eternal, but they have a longer shelf life than roses or Godivas.

So if you’re scratching your head over what to buy your sweetie this Valentines Day, Urban Optiques is going to take the guesswork out of picking out the perfect Valentine’s Day gift by recommending seven sunglasses that are sure to please even the most discriminating woman.

All of these sunglasses are currently in-stock at Urban Optiques. In some cases, we have certain models in other colors, so please call for more information. We stock more than 100 designer fashion and couture sunglasses, so if you don’t see the perfect Valentine’s shade here, there’s a good chance we’ll have it.

And ff your sweetheart is particularly picky, gift certificates are also available.

Chrome Hearts “Queenie”

If the “Queenie” sunglass from Chrome Hearts is good enough for bored hotel heiresses like Paris Hilton, it’s sure to be perfect for your fashion-conscious sweetheart.

All jesting aside, this is a really fabulous, big sunglass with a unique square-ish frame that works on just about every face shape.  So if her sunglass collection is filled with giant round sunglasses, she’ll love the “Queenie” because it’s still big and dramatic, but breaks the mold in terms of shape.

In other words, it’s a sunglass that her girlfriends won’t have.  BIG points for you.

We have the Queenie from Chrome Hearts in “Cherry Stripe.”

continue

Tags: Badgley Mischka Couture Eyewear, Badgley Mischka Eyewear, Badgley Mischka Josephine, Badgley Mischka Sunglasses, Chrome Hearts, Chrome Hearts Queenie, Chrome Hearts Sunglasses, Designer Sunglasses, Lafont Eyewear, Lafont Jamaique, Lafont Sunglasses, Lanvin, Lanvin Aviators, Lanvin Eyewear, Lanvin Paris Aviators, Lanvin Paris Eyewear, Lanvin Paris Sunglasses, Oliver Peoples, Oliver Peoples Sunglasses, Oliver Peoples Vanadis, Tom Ford Astrid, Tom Ford Eyewear, Tom Ford Raquel, Tom Ford Sunglasses

Straight From Paris, We’ve Added More Than 40 New Lafont Eyeglasses in Colors, Shapes and Patterns That Are a Feast for the Eyes!

While April in Paris is still three wintery months away, it already feels like springtime on the rue du Faubourg St-Honoré inside Urban Optiques.

That’s because on Thursday, the first of several shipments of new Lafont eyeglasses and sunglasses arrived.

We’ve added more than 40 new frames from Lafont, drawn from the new Spring/Summer 2010 Lafont Paris Collection, as well as new, fresh designs from the Issy & LA and Lafont Reedition Collections. We also added several new  Lafont Pour les Infants frames for children, ‘Tweens and infants.

While the majority of our new Lafont suns will arrive closer to Spring, we did pick a couple of very chic Lafont sunglasses, just to remind everyone that winter doesn’t last forever.

Less than two days after adding the frames, we’ve already sold three of the new Lafont models, which is a great sign.

In celebration of the addition of the new Lafonts, we’re doing a buy one frame at regular price and get 1/2 off select Lafont frames from our previous collection.

This is a great opportunity to pick up two very different styles of Lafonts (one for work and maybe something bolder for play), so be sure to ask about the special when you stop in to browse the new collection.

continue

Tags: Designer Eyewear, European Eyeglasses, European Eyewear, European Sunglasses, Eyeglass Frames, Fashion Eyewear, French Eyeglasses, French Eyewear, French Sunglasses, Lafont, Lafont 2010, Lafont Eyeglasses, Lafont Eyewear, Lafont Frames, Lafont Issy amp LA, Lafont Lunettes, Lafont Paris, Lafont Pour les Infants, Lafont Reedition, Lafont Spectacles, Lafont Sunglasses, Metro Detroit Lafonts

Take a Peek Inside the Lafont-Paris Eyewear Boutique!

At Urban Optiques, we love everything about the Lafont Eyewear line.

Their frame construction is impeccable, their eyeglass and sunglass designs run the gamut from conservative to wild (but always maintain that chic Parisian design aesthetic) and they are one of the few remaining European designer eyewear brands to remain independent.

Oh, did we mention they happen to have one of the coolest optical boutiques ever?

If you plan on making a trip to Paris, we highly recommend including a stop at the Lafont boutique on your itinerary along with the Louvre and, of course, shopping on  Place Vendôme.

But if a trip across the pond to France isn’t in your immediate future, check out this fantastic video that puts you right inside the original Lafont-Paris optical shop at 11 rue Vignon where it all began in 1923:

continue

Tags: Designer Eyewear, European Eyeglasess, European Eyewear, European Sunglasses, French Eyeglasses, French Eyewear, French Optical, French Sunglasses, Lafont, Lafont Boutique, Lafont Eyewear, Lafont Optical, Lafont Paris, Lafont Sunglasses, Paris Eyewear, Urban Optiks, Urban Optiques

These five fashion trends straight off the runway will be shaping eyewear this fall and into 2010

We’re seeing five trends in fashion this fall that we think are going to be shaping choices in both eyewear and clothing and accessories through fall and winter.

From big shoulders, to animal prints and Twenties- inspired glamour, the runways this season served up a decidedly eclectic fusion of past, present and future.

Girl Meets Boy

First, men’s-inspired shapes made a return, including built-up shoulders, tuxedo jackets and narrow fitting blazers.

While we saw early signs of an ’80s revival as far back as 2008 with the resurgence of Ray-Bans and Wayfarers, the presence of so much ’80s-inspired clothing on runways this fall suggests that the decade that brought us “Wall Street”, Madonna and Tom Cruise singing in his underwear in a pair of Ray-Bans has clearly weaved its way into this season’s styles.

For those of you who have been waiting two decades for the return of the 80’s “power suit”,  2009/2010 might finally be the year.

Big, padded shoulders have returned, as well as oversized buttons balanced with long flowing silk scarves.  On eBay we’re seeing vintage ’80s suits from the likes of Dior and YSL get snapped up, so it seems this is one fashion trend that has some legs.

For men, it’s a continuation of some of last year’s ’80s inspired clothing, including the return of solid or striped shirt with white collar, popularized by Michael Douglas’ Gorden Gecko in the 1987 movie Wall Street.  Can suspenders be far behind?

In terms of matching the “Girl Meets Boy” look with eyewear, you’ll do best to choose a frame with strong geometric shapes and a heavier, more robust materials.

Keep the overt bling to a minimum on these frames, and instead opt for something that incorporates more subtle, integrated embellishments like small crystals, polished metals or unusual textures into the temples.

Pulling off the “Girl Meets Boy” look demands bold, power-eyewear that is balanced with softer, feminine touches.  We like Ray-Ban Wayfarers with this look as well, since they are the quintessential ’80s eyewear.

For men, pair that solid or striped shirt with the white collar with a pair of classic round Oliver People’s eyeglass frames in gold or silver metals, or a Prada men’s aviator sunglass like the Prada PR 65HS in silver.

Or, depending on your facial structure, we love the bold sophistication of the Tom Ford men’s frame.

continue

Tags: Badgley Mischka, Badgley Mischka Couture Eyewear, Badgley Mischka Dorothy, Badgley Mischka Josephine, Badgley Mischka Sunglasses, Chanel Fall 09 Collection, Chloe 1165, Chloe Eyeglasses, Chloe Eyewear, Designer Eyewear, DKNY Fall 09 Collection, Donna Karan, Donna Karan Anaconda Bootie, Donna Karan Fall 09 Collection, Eyewear Trends, Fashion, Fashion Eyewear, Fashion Trends in Eyewear, Ferragamo Fall 09 Collection, FRED Eyewear, FRED Pearls, Lafont Audace, Lafont Parasol, Lafont Sunglasses, Lanvin 3132 Eyeglass, Lanvin 3136 Eyeglass, Lanvin Eyewear, Lanvin-Paris Eyewear, Oliver Peoples, Prada Eyewear, Prada PR04IS Sunglass, Prada Sunglasses, ProDesign Eyewear, ProDesign Zense 7349, Ray-Ban, Ray-Ban Aviator Sunglasses, Ray-Ban Sunglasses, Ray-Ban Wayfayer, Style, Sunglass Trends, Tom Ford Eyewear, Vintage Eyewear, Vogue Eyewear, Vogue Sunglasses, YSL Fall 09 Collection