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Email : seebeseen@urbanoptiques.com
Q. Lately my eyes have become dry and scratchy feeling when I blink. How can I soothe my irritated eyes?
A. Every time you blink, your healthy eyes get a bath from a fluid that’s a combination of oil, water, and mucus. This fluid, or tears, helps protect and moisturize the eyes. When something irritates your eyes or interferes with the production of tears, it can result in irritated dry eyes that are vulnerable to corneal abrasions.
Dry eyes are actually very common. More than 20 million Americans suffer from this annoying and sometimes painful condition. If you think you have dry eyes, check out some of these common symptoms and possible causes. Once you understand the culprit, you can begin to make changes to relieve your burning eyes, once and for all.

This month, VSP, the largest not-for-profit vision benefits and services company in the U.S. with more than 55 million members, debuted its newly redesigned EnVision e-mail newsletter.
Aside from an entirely new look and feel, the newsletter also features a new monthly “Ask the Eye Doc” column written by Urban Optique’s own Dr. Michelle Calder Cardwell.
Dr. Michelle will be a regular, ongoing monthly contributor to EnVision — which goes out to nearly 5 million subscribers nationally — answering questions from members and the general public around vision care. Not only are we honored and thrilled that VSP chose Dr. Michelle as its resident vision expert, but we also love the new newsletter format and design.
To sign-up for the VSP EnVision e-mail newsletter which features articles on vision care and eyewear fashion and trends, visit the VSP website. If you want to ask Dr. Michelle a question, you can submit your questions for the “Ask The Eye Doc” monthly feature here.
Just in time for the Fall eyewear season, we picked up a 3/4 page Q&A in the Northville Record!
Not only were we thrilled with the coverage, but we are also extremely pleased with how well it represents who we are, what we do and what we believe sets us apart from nearly every other Metro-Detroit eyewear boutique and optometrist.
Check it out (click on the image for larger version):