Archive for August, 2010

After a Long Wait, the Maria Sherapova Sunglasses from Tag Heuer Have Arrived!

In April we teased all of you with a promise that the “Maria Sherapova” Sunglasses from Tag Heuer were about to arrive at Urban Optiques.

Okay, it took a little longer than expected, but we just received the first Maria Sherapova signature sunglass in from Tag Heuer and it’s amazing:

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Little Four Eyes Offers Families with Kids in Glasses a Community for Sharing Tips, Tricks, Stories and Pictures

Children and eyeglasses can either be a match made in heaven, or pure hell, depending on your child’s attitude toward his or her eyeglasses.

Some kids love glasses.  For example, we’ve had plenty of kids come into the boutique that put the same amount of attention into choosing their eyewear that they would place on picking out a new pair of basketball shoes or their back-to-school wardrobe. One of them even knew his brands, and had a Prada frame all picked out until mom reminded him that his active lifestyle probably wasn’t the best fit for a fashion frame.

On the other hand, there are those children who despise their glasses and would rather never see the chalk board or TV than wear them. Often, it’s just a matter of finding the right frames for them, but if they’ve had a bad experience with eyeglasses in the past, you’ll have a bit of work to do convincing them to give it another shot.

Regardless of which group your child in glasses falls into, we recently came across a fantastic website for the families and friends of toddlers and children in glasses: www.LittleFourEyes.com

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Urban Optiques Vision & Eyewear Featured in This Week’s Northville Record “Strictly Business” Section

Just in time for the Fall eyewear season, we picked up a 3/4 page Q&A in the Northville Record!

Not only were we thrilled with the coverage, but we are also extremely pleased with how well it represents who we are, what we do and what we believe sets us apart from nearly every other Metro-Detroit eyewear boutique and optometrist.

Check it out (click on the image for larger version):

Mickey Rourke Wears Sama D.C. Eyeglasses in Red Eyeglasses in “The Expendables.”

This weekend, The Expendables debuts at movie theaters in Europe (it opens in the U.S. next weekend) and we’re already fielding questions at Urban Optiques about who makes Mickey Rourke’s retro-inspired eyeglasses in the movie.

Anyone who came of age in the ’80s will know that Mickey Rourke was one of the decade’s sexiest bad boy actors. Who can forget the steamy 9 1/2 Weeks that paired Rourke with Kim Basinger and had to be substantially edited to earn a mere “R-Rating” at the box office?  He had that whole quiet, tough guy swagger down pat and it more or less made Rourke an icon among both men and women.

Not an easy thing to do.

But right at his height, Rourke seemed to disappear.  He took up boxing again.  He got his face bashed in which resulted in a round of reconstructive surgery that Rourke admits didn’t go the way he had expected.  For nearly a decade, there was hardly a word about Mickey Rourke.

And then in then 2005, Mickey Rourke staged an unlikely comeback thanks to his role in Sin City. The credits continued to accumulate, including an Oscar nomination for Best Actor for his role in the 2008 film The Wrestler and his role as the villain “Whiplash” in this Spring’s blockbuster Iron Man 2.

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Vision Care, Style and Made-In-Michigan Products, Business and Services Come Together at Festival in Downtown Northville

It’s official (even if it’s a little last minute): Urban Optiques has signed on as an event sponsor for the 2nd Annual “Buy Michigan Now” Festival in Downtown Northville August 6th – 8th.

The three day festival will feature sidewalk sales, live music, children’s activities, a health fair, fashion shows and plenty of Michigan-based businesses and Michigan-made products.

Urban Optiques will be actively participating during two of the three days of the festival:  On Friday August 6th we’ll be providing free vision screenings from 10 am to 5 pm to festival attendees as part of Blue Cross Blue Shield’s day-long Health Fair.

Then on Sunday we’ll be sponsoring and participating in “Style Sunday” which showcases made-in-Michigan fashion, jewelry and accessories. The day includes fashion shows from renowned Michigan designers Katerina Bocci, Project Runway finalist and co-creator of Fashion in Detroit Joe Faris, and designer Cynthia LaMaide.  We’ll be on hand at the events showing the latest in trends and styles in eyewear and sunwear.

We’re particularly excited about this sponsorship because it lets us emphasize two different parts of Urban Optiques that we think make us unique: Our focus on full scope vision care for life (helping you see) as well as stocking the area’s largest collection of premium-quality boutique and couture eyewear that get you seen.

Why “Buy Michigan Now?”

The “Buy Michigan Now” movement, spearheaded by Lisa Diggs, challenges Michigan residents and supporters of the state to factor Michigan into their daily buying decisions.  In other words, whenever possible, buy locally. Whether that’s products manufactured, grown or distributed by Michigan companies, or services provided by Michigan businesses (like Urban Optiques, for instance), the idea here is to jump start and grow the local economy by supporting businesses that keep the dollars in the state.

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