Archive for July, 2010

Megan Fox’s Eyeglasses Cause Major Case of Eyewear Envy. The Good News? You Can Get Her Lafont Karima Frames at Urban Optiques.

Actress Megan Fox is the perfect example in our minds of why people need to think of eyeglasses as an accessory, and not just a medical necessity.

Take the eyeglasses that Fox was spotted in last year: As soon as the photos of Megan in her fab eyeglasses hit the Internet, there was a flurry of searches around what frames she was wearing.

How do we know?

Well, we watch stuff like this.  It’s part of how we track trends in not just eyewear, but also fashion and accessories. This helps us better predict what to carry in the store, as well as recommend to people what’s going to be stylish this season.

In the case of Fox, it didn’t take much more than a quick look to know right away that she was wearing Lafont eyeglasses, one of our flagship brands here at Urban Optiques.

Based in Paris, Lafont is known for its distinctive eyewear designs, which range from artsy and funky, to chic and sophisticated. continue

Looking for More Inspiration On How To Accessorize Your Loree Rodkin Hunters? Today’s Look from Urban Optiques Dresses The Hunters Up.

Accessorizing eyewear with other pieces in your wardrobe is often less about the eyewear, and more about the rest of the outfit.

Today’s look, which again features the Loree Rodkin Hunter Special  Edition sunglasses, is the perfect example.

The first words that usually come out of people’s mouths when they see the Loree Rodkin Eyewear Collection is “edgy” or “gothic.”  And it’s true:  Loree’s distinct style of jewelry and eyewear design is rife with daggers, skulls, serpentine embellishments and crosses.

So you might be tempted to think the only way to wear her jewelry or eyewear is with a pair of leather pants and stilettos.

But as many of Loree Rodkin’s devotees will attest, her designs are combined with formal wear all of the time.  Watch the red carpet at any Hollywood or major fashion event, and you’ll likely see at least one luminary wearing Loree’s jewelry alongside their couture dress.  A quick glance at Loree Rodkin’s press book will settle any lingering doubts you might have.

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• @Sam_EllisD Sure thing: 248-347-9090 They are back-ordered, but we can put you on the waiting list. Just sold our last in stock pair. in reply to Sam_EllisD #
• RT @MiamiOlivia Destination Amazing! http://bit.ly/9tBoGF Eyewear Fanatic at Destination: Sama Boutique in Beverly Hills #eyewear #fashion #
• Putting together media kits for the Sama launch … #
• @jodinza Thanks for the RT! in reply to jodinza #
• @miamiolivia You’re very welcome. Was a great interview with Ross Vance. Loved hearing him walk through the new models in his own words. in reply to miamiolivia #
• @Sam_EllisD Samantha, did we get you taken care of here? in reply to Sam_EllisD #
• The Hottest Eyeglasses on the Planet Right Now? http://www.urbanoptiques.com/5798/mickey-rourke-eyeglasse-frames-iron-man-2 #trends #
• RT @couturegirl Shop The Look and Dress Like Rihanna http://shar.es/mCuQQ .Don’t forget the Gold Badgley Mischka suns: http://bit.ly/bomx5s #
• RT:CultureLabel Garage Sales Tracker Sorts and Maps Garage Sales for Easy Loot Hunting http://ow.ly/1OHNT Okay, this is REALLY cool. #
• RT @CosmopolitanUK Cosmo girls running Race For Life on Weds night. Every little helps, so please sponsor us at http://tinyurl.com/38gtxpn #
• @Sam_EllisD Perfect. Lindsey, Jay or Ryan will get you taken care of. The Deco 3s are way hot right now. Can’t keep them in stock. in reply to Sam_EllisD #
• @Sam_EllisD You can also check out some of the other Sama models on the UO website: http://bit.ly/dg1lEV Might find other frames u love. in reply to Sam_EllisD #
• @CosmopolitanUK You’re very welcome. Anything we can do to help the UK Cosmo girls save the Bristols. 😉 in reply to CosmopolitanUK #
• Sama Heart of Gold Sunglasses Look of The Day: Gilded Pleasure: http://bit.ly/d9s61L #fashion #eyewear #eyeglasses #louboutin #sunglasses #
• Sama Sunglasses + Louboutin Heels + Giuseppe Zanotti = Gilded Pleasure. Get the Look at: http://bit.ly/d9s61L #fashion #sunglasses #couture #
• We have a killer promotion coming up in June: Pick your favorite Sama sungasses and create a “look” and you might win them! Stay tuned. #
• Platinum Suns w/ 18K white gold lenses matched w/ Kors dress, python heels & Versace bracelet: http://bit.ly/9EsRxa #fashion #sunglasses #
• The Look: 24K Gold Sama Sunglasses w/ Alice + Olivia Shirtdress & hot L.A.M.B. Delva Booties: http://bit.ly/8Yc3ae #fashion #sunglasses #
• Thanks to all of the new/existing patients & clients we helped See & Be Seen last week! You made it a RECORD week at Urban Optiques! #
• What are the Gold Sunglasses Carrie wears in SATC 2? We have the answer and some hot alternatives! http://bit.ly/d28oud #satc2 #sunglasses #
• @Kaarlm Thanks for the RT Karin! in reply to Kaarlm #
• Alice + Olivia leggings, Sama Gold Sunglasses, Pagano T, Costume National Purse & Michette Daniele heels: http://bit.ly/cwN48s #fashion #
• Today’s Look: Sama Heart of Gold suns w/ DVF Layly dress, D Squared wood platforms & cork clutch! http://bit.ly/alxOb4 #fashion #sunglasses #
• @STYLISA They are refreshing … not simply pushing links or hawking product. Much more conversational than most. Keep it up! in reply to STYLISA #
• Stop into Urban Optiques tonight during the Downtown Northville 1st Friday Art Walk. We’ll be open late … and serving cocktails! 😉 #
• Ha! Someone from Lenscrafters has been on the Urban Optiques website searching for Loree Rodkin sunglasses. Don’t get caught! #
• @VisionMonday Thanks for the #FF shout out! in reply to VisionMonday #
• @detroitbeauty Thanks so much for the Follow Friday mention! We picked up a few new followers thanks to you! in reply to detroitbeauty #
• @ChoiceVision Glad to see that entertained you as much as me. I don’t see LC carrying Loree Rodkin anytime soon. in reply to ChoiceVision #
• @leyecare Fantastic website, btw. Very well done. #
• Putting the entire office staff on iPhones tonight … No more crummy landlines and we’ll be able to take calls 24/7 no matter where we are. #
• @babybanz Thanks for the RT! iPhones let us be much more mobile around the boutique. Next up: iPads for entering client/patient info! in reply to babybanz #
• @babybanz BTW Shari, funny because we were just talking about BabyBanz. Can you call Lindsey our Manager at 248-349-9090? May want to buy. #
• @Berrymist27 Lakeesha, thanks for the RT a few weeks ago on Iridescence. GREAT food. #
• @313digital Thanks for the follow! We’re bringing the Web and Digital Marketing to the optical business one Tweet at a time. 😉 #
• @HajjFlemings Hajj … Many thanks for the RT! in reply to HajjFlemings #
• @VisionMonday Thanks for the #FF in reply to VisionMonday #
• Matt brought me home a gorgeous hammered sterling silver necklace with pendant & matching earrings from his Cancun trip this weekend! #
• Also a Dios de los Muertos “bride” doll w/ a cute little white kitty to go with it. Very unique. Bride looks like she’s in Vera Wang. 😉 #
• @a2biznews Love seeing local businesses get a “helping hand.” in reply to a2biznews #
• @VSPVisionCare Thanks for adding Urban Optiques to the VSP blogroll! Good luck with the ride! #
• @MaryKatrantzou Best of luck Mary! Knock ’em dead. #
• RT @Fashion_Critic_ Jessica Biel spotted In Chloé. http://bit.ly/99hWnF Have the perfect Chloe suns already picked out to go w/ her dress! #
• @fashionfabulous Congrats Jael! Enjoy your day. in reply to fashionfabulous #
• @IamMademoiselle Love ’em! You just have to watch out for puddles. 😉 in reply to IamMademoiselle #
• #FF RT@miamiolivia @Fashbo1 @FashionMavricks @FashionweekNYC @Fashion_Critic_ @FNOnyc @fashion_models @fashmarketing @Fashionista_com #
• RT @Minervity The Goatee Template http://bit.ly/4DYkjU I see a bright future for this … at TJMAXX next to the Executive nose hair timmer #
• RTRT @freeismylife: FREE Family Day at the Museum of Contemporary Art Detroit 6/20 Noon-4pm: http://bit.ly/a2CC9M TOMORROW #
• Happy Father’s Day to all of the Dad’s out there … and especially to my father Max who put up all of those years w/ a house full of girls. #
• @ngmarley Thanks for the follow Nathan! We’re big WP fans here at Urban Optiques. Entire website was built on it! in reply to ngmarley #
• @ngmarley By the way, Matt told me you are in for the Sama Deco 3s! Very cool. Just be patient with us. Demand is outstripping supply. #
• @ngmarley Thank you! Health care in general is about 5 years behind when it comes to the Internet. So lots of low hanging fruit out there… in reply to ngmarley #
• Get This Look: Chloé Tilia suns, Missoni mini, Kors wedges, Shay Todd swimsuit, D&G straw tote: http://bit.ly/dA9oYG #sunglasses #fashion #
• New Loree Rodkin eyeCouture sunglass models just arrived: http://bit.ly/cYg462 #loreerodkin #sunglasses #eyewear #fashion #jewelry #
• @FashionMavricks You’re very welcome! If you ever need the scoop on eyewear trends … give us a shout. in reply to FashionMavricks #
• Merci beaucoup to all of our new followers this week! @TheMintBox @CelebStylist @ItsTwylah @liamwalshilove @Inspirationf @ngmarley #
• And a few others: @nicoleperri @MyClubDetroit @ToddTilley @313Digital @SistersforHope @ChoiceVision @shades313 @STYLISA @raymondpirouz #
• Got a DM asking what suns I’m wearing in my new profile picture. They are the FRED PEARLS with diamonds: http://bit.ly/cmvHEm #sunglasses #
• Poking around on some local optical competitors websites tonight. “We have new Chanel’s in!” Yawn. #
• @picpu Thanks Clarence … I’m trying to keep things fresh. A new pair of sunglasses and avatar a week is my goal! in reply to picpu #
• RT @shades313 Photo: Christian Louboutin amazing ad campaign. http://tumblr.com/xrac8jwdg Fierce! #fashion #heels #advertising #
• RT @crainsdetroit Mensa convention begins Wednesday in Dearborn: http://bit.ly/cat99t …. Feels like a punchline is supposed to come next. #
• @CathyHorynNYT Will there be pics of the sunglasses? Can’t wait to see them. in reply to CathyHorynNYT #
• @shoevagirl SoCaFashionista @shoevagirl @rozfashionista @ShoeSmitten @Apryle1 #solesisters Make sure the tissue paper is acid free! in reply to shoevagirl #
• @shoevagirl SoCaFashionista @shoevagirl @rozfashionista @ShoeSmitten @Apryle1 #solesisters Prefer using cuts of old bed linens. Try it! #
• Many thanks to @candacedickow and the fab ladies over @944detroit for working w/ us to put together an ad package. It will be fantastic! #
• RT @solidgroundcafe Please cast your vote for Solid Grounds and all the other local businesses in Northville!! http://fb.me/CUPUiRIA #
• @shades313 Fighting summer cold … and trying to dodge tornados. 😉 in reply to shades313 #
• I voted for Lorla’s and Lorla’s.com on the 4 The Best. Help make them # 1: http://ctvr.us/lorlasand #
• RT @3Mobile Win one of five stylish ZTE F930 and custom-made handbag combos – worth up to £600 – by clicking here http://bit.ly/aJ9BpT #
• A Eyeglass Wearers Dream – Dr. Michelle Calder Cardwell O.D. – Urban Optiques – Northville, MI – Viewpoints http://shar.es/m9PyD #
• just logged into http://lookbook.nu (@lookbookdotnu) with my twitter account #
• HYPED “YOU ONLY LIVE ONCE” by Andy T. (@stylescrapbook) on LOOKBOOK.nu: http://lkbk.nu/look/857081 #
• Today’s Fab Women’s Frame: The Sama “Carmen.” Perfect for petite faces. http://bit.ly/samacarmen #sama #eyewear #eyeglasses #fashion #
• See the new Ltd. Edt. Sama Heart of Gold Regal Suns.Only 35 available in the world! http://bit.ly/samaheartofgoldregal #sunglasses #style #
• @samGlasbey Sam, thanks for the FF! Love making the ranks of “power women!” I’m in great company! in reply to samGlasbey #
• RT @toryburch Foundation is supporting amazing women entrepreneurs, click here to watch their stories http://bit.ly/bXYtuZ #philanthropy #
• Eco Eyewear | Eyeglasses made from 95% recycled materials. And they are uber stylish to boot! http://bit.ly/ecoeyewear #eyewear #green #
• When you buy a pair of Modo ECO eyeglasses or sunglasses, Urban Optiques plants 50 trees on your behalf! http://bit.ly/ecoeyewear #eyewear #
• @eco_optics We just debuted the ECO Eyewear line at Urban Optiques this week! http://bit.ly/ecoeyewear #eyewear #green #sustainable #
• @eco_optics And we’re upping the ante on tree planting. We’ll plant 50 trees on behalf of each client who buys an Eco frame. #eyewear #green #
• @STYLISA @BohoEvents @thestoryfairy This seems to be a common Monday morning issue. in reply to STYLISA #
• Win these Loree Rodkin 18K White Gold “Hunter” Sunglasses valued at more than $1,200! http://bit.ly/loreerodkinhunter #sunglasses #fashion #
• Off to dinner at Iridescence tonight and then the 944 Detroit Social Scene Event …. #detroit #
• @treasurefingers Was at the show last night. LOVED the vibe. Very different. What did you think? in reply to treasurefingers #
• Thought @treasurefingers was fantastic at last night’s @944detroit event. Brought his CD into the boutique today to play … #
• @Detroit_Now Dinner was fantastic, BTW … as usual. in reply to Detroit_Now #
• Thanks to the team @VSPVisionCare for picking up my blog post on the VSP sunglass benefit: http://vspblog.com/2010/06/24/perk-from-vsp/ #
• Can’t wait for a relaxing afternoon spent poolside. Have to hit it early before the storms come in. Hmmmm …. which suns should I wear? #
• STEAL This Look (and maybe WIN the Loree Rodkin suns featured) http://bit.ly/UOlookloreerodkin #fashion #sunglasses #giveaways #contest #
• @ZoeOlsen Fantastic! Thanks so much Zoe. in reply to ZoeOlsen #
• @shades313 Thanks for the RT Antonio on today’s Loree Rodkin look! http://bit.ly/c3Mmrj #detroit #
• Just got a sneak peek of @shades313 work on the floors at the new @quickenloans headquarters in the @compuware building. Sworn to secrecy. #
• @shades313 Thanks for the shout out Antonio. We’re all thinking about what you might be able to paint for us at Urban Optiques. Ideas 2 come in reply to shades313 #
• @quickenloans Thanks for the RT on the Tweet about Antonio’s graf art at the new headquarters. VERY cool stuff. #
• @eyecarebusiness Cheap Ray-Bans … because Linds won’t be able to keep them with her. I suspect she’ll leave the Sama 24K golds at home 😉 in reply to eyecarebusiness #
• @KellyOlexa Who is HUGE Jackman? Sounds like … nevermind. in reply to KellyOlexa #
• @AdrianneCurry Love it Adrianne. in reply to AdrianneCurry #
• @eyecarebusiness After my heart. Have we coined a new eyewear term together: “Prison Sunglasses?” #eyewear #sunglasses in reply to eyecarebusiness #
• @KellyOlexa Should we all aspire to such fame that we must include “thereal” in our Twitter names? 😉 in reply to KellyOlexa #
• 24K Gold Sunglass Lenses Are HOT! Says WWD. Check out the article (Urban Optiques was sourced!) http://bit.ly/bHA5zP #fashion #sunglasses #
• Still time to register to win these Loree Rodkin Hunter Sunglasses valued at more than $1,200! http://bit.ly/c3Mmrj #sunglasses #fashion #
• Very nice, flattering blog post from @optigirls about Urban Optiques and what we are doing online to fuse fashion, style and vision care. #
• Me at the 944 Detroit Nightlife Event in the Badgley Mischka Rita eyeglasses with custom tints that Sama made for me: http://bit.ly/9zOpQO #

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Put a Some Sizzle in Your Suns with the Badgley Mischka “Steve” Men’s Aviator Sunglass — The Latest Release from Sama and Badgley Mischka!

You’ll remember in late June that a brand new Badgley Mischka sunglass model — the Steve — was spotted on NBA forward Danny Granger at Sama’s West Hollywood boutique.  While the model hadn’t been publicly-released yet, we called up Sama and asked if we could get our hands on two of the Steves for ourselves.

We loved the big, bold frame — especially when coupled with the special edition 24K yellow gold and 18k white gold flash coated lenses from Sama.  The first of the Badgley Mischka Steve sunglasses arrived this week at Urban Optiques and all we can say is “wow.”

Guys, understand that this is not a sunglass for the man who wants to fade into the crowd. Nor is it for the faint of heart.

There is no way that you can put on the Steve and not get noticed.  It’s a very sexy sunglass, made all the sexier by the brilliant genuine 24K gold flash coating on the lenses. We see this working its magic best paired with a fantastic, custom-tailored suit — but Danny Granger shows that you can also pull it off with workout gear (not recommending this, just saying …)

The Badgley Mischka Steve is so new, in fact, that there’s a good chance that whoever buys the first pair will be one of only a handful of lucky men to be first seen in this very cool sunglass.  Will it be you?

Check out the pictures below that we snapped of the Badgley Mischka Steve in the boutique this week.

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Urban Optiques and Sama Eyewear Featured Together in Women’s Wear Daily Accessory Edition Discussing the Trend Toward 24-karat Gold Sunglasses

We were just perusing the July 19th Edition of  Women’s Wear Daily (WWD) and were delighted to find that an interview we gave to fashion reporter Lauren Benet Stephenson at WWD a few weeks ago helped shape a full-page piece on 24-karat gold lensed eyewear in this week’s July WWD Accessories Issue.

While we’re a pretty modest group around Urban Optiques (aside from all of our flashy sunglasses), this is one of those times when it feels okay to brag a bit. After all, it’s not every day that a small, independent eyewear boutique like Urban Optiques receives this kind of exposure in the fashion industry’s premier global daily. We were also excited to see sunglasses from both Sama and Badgley Mischka featured not only in the article, but on the cover.  We love it when we can help our best partners get more exposure.

If the New York Times is where you go for world events, and the Wall Street Journal for financial news, WWD is the first place every fashion designer, retailer and industry mover-and-shaker goes to see what’s hot in the industry.  So serving as the primary, trusted retail source for this article (we’re actually the only consumer facing source in the article — everyone else quoted represents the brands and eyewear manufacturers)  is kind of a big deal for us.

We’re also particularly proud of the job that our Practice Manager, Lindsey Champine,  did working with the writer on this story. Lindsey’s quotes are golden (no pun intended), especially her response to the reporter’s question about why she believed ultra-lux eyewear products like 24-karat gold lenses continue to sell so well, even in a struggling economy.

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