Archive for April, 2010

• Marcolin just showed us the John Galliano and Todds Eyewear lines. Fantastic. More to come… #sunglasses #fashion #optical #
• Sneak preview of the new Galliano and Tod's sunglasses! http://bit.ly/c5WuP1 #sunglasses #optical #fashion #galliano #tods #
• Oy vey … when the optical chain "See" wins best of Detroit from Metro Times you have to scratch your head. No independents in town? #
• Here's hoping the Hour Magazine Best of Detroit winner will be an independent eyeglass store. #

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We Got A Glimpse of the New John Galliano and Tod’s Line of Sunglasses and You Are Going to LOVE Them!

This week  Marcolin, the U.S. distributor of Tom Ford, Tod’s and DSquared2, stopped in to show us the new sunglass lines from John Galliano and Tod’s.

At first we were a little skeptical.

We’ve been searching for some new eyewear lines to add at Urban Optiques for several months now, and what we’ve seen so far (outside of Francis Klein) hasn’t particularly impressed us.

We pretty much knew what we didn’t want:  Yet another line of sunglasses from some giant corporate design center with yet another fashion designer’s name stuck on the temple with something akin to Super Glue as an afterthought.

There are tons of those brands out there, and outside of the designer logo itself, there’s really not much in terms of unique design to differentiate these eyewear lines from each other.

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• Foursquare Special this Saturday at Urban Optiques! Check-in and get a $5 gift card from Wine Sync! #foursquare #Detroit #optical #
• EDGE Magazine Taps Urban Optiques for "Spring Shades" Feature Article: http://bit.ly/aRlQeb #sunglasses #detroit #fashion #glbt #optical #
• Shoutout to @michaelhisala for checking in to Urban Optiques on Foursquare. Micheal, hope to see you again soon! #foursquare #
• More new Tom Ford sunglasses arrived today … #sunglasses #tomford #
• Feels like July in downtown Northville today … WARM #
• Google search malware warning popping up like last year again tonight. Do we have another Google epic fail? Anyone else seeing this? #google #
• Not good. TAG Heuer's official site is getting blocked by Google in search as "harmful." #tagheuer #
• Maria Sharapova Gets Sunglasses! See Her Fashion spread for TAG Heuer: http://bit.ly/bHVstH #sunglasses #fashion #mariasharapova #optical #

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Tennis Star and Fashionista Maria Sharapova Launches TAG Heuer’s First Eyewear Line Specifically Made for Women

Tiger is out, Maria Sharapova is in.

And we’re overjoyed.

Last fall, TAG Heuer announced that tennis star and fashion-lover Maria Sharapova would be the new ambassador and muse for a women’s series of TAG Heuer Eyewear, adding a much needed feminine perspective to the Swiss company that’s most recognized for its luxury watches and racing-inspired eyewear.

While the announcement of Sharapova as an ambassador for TAG Heuer Eyewear preceded the scandal surrounding TAG Heuer’s other marquis spokesperson, Tiger Woods, there is no doubt that marketing execs in Zurich are breathing a sigh of relief that they decided to bring the 6′ 2″ Siberian tennis star on-board when they did.

Even better, we just got a glimpse at Urban Optiques of the fruits of the TAG Heuer-Sharapova Eyewear collaboration and we’re extremely happy to say that it’s the complete opposite of last year’s Lindsey Lohan-Emanuel Ungaro partnership.

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EDGE Magazine — One of the Largest GLBT News and Entertainment Portals on the Web — Highlights Urban Optiques in its “Spring Shades” Style Feature

Yesterday morning we were thrilled to see that EDGE Magazine published a lengthy interview I did with them last week around how to choose fashionable sunglasses and take care of your vision at the same time.

EDGE is the largest network of local Gay, Lesbian Bisexual and Transgender (GLBT) news and entertainment portals in the world, serving 500,000  readers from a variety of metropolitan areas around the United States and beyond.

Unfortunately, they don’t currently serve Detroit, but we’re hoping to change that with this story.

Check out the full article here (it’s pretty cool):

http://www.edgeonthenet.com/index.php?ch=style&sc=fashion&sc2=news&sc3=&id=102117

We also made EDGE’s photo spread on cool sunglasses, sending them a pair of the same Ray-Ban 3025 aviators that Megan Fox has popularized.

Special thanks to David Andrusia, the author of the article,  and the entire EDGE staff for being so great to work with.