Call Us : 248.347.9090
Email : seebeseen@urbanoptiques.com
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At Urban Optiques, we like to get creative with our eyewear.
It’s easy just to stock the same run-of-the-mill frames and brands that the chains carry, in the same predictable shapes, colors, materials and lenses.
If that’s what you truly want, you can always visit www.costco.com or www.pearlevision.com (yes, believe it or not, we’re comfortable enough that you’ll eventually choose us that we’ll actually send you to our competitors’ websites to compare.)
But we’ve quickly realized that our clients and patients expect something different.
They want the new, the stylish, the fashionable, the unusual – and sometimes — the cutting edge.
That’s why they’ll drive from as far away as Ohio (yes, they really do) or Grosse Pointe to find their perfect eyewear in downtown Northville.
Which brings me to our new ProDesign | Denmark Tints Collection.
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In honor of Martin Luther King Jr. Day, we thought we’d make a switch and talk about something different today: dreams and opportunity. 
This year marks the 55th anniversary of the Montgomery Bus Boycott, triggered by Detroiter Rosa Parks refusal to give up her seat. The boycott, led by Martin Luther King Jr., lasted 385 days, resulted in the firebombing of King’s home and eventually brought about a landmark Federal ruling ending racial segregation on all Montgomery public buses.
It was just the first of many campaigns that King and civil rights activists both black and white conducted in the South to dismantle America’s equivalent of South Africa’s apartheid.
From Albany, Georgia to Birmingham, to Augustine and Selma and eventually the foot of the Washington Monument, King’s focus on changing policy and people’s mindset through non-violent protest eventually resulted in passage of the Civil Rights Act of 1964.
But King struggled when he tried to take his message North to cities like Chicago and Detroit.
The discrimination in these cities was less overt than in the South, but no less real. While King recognized that economic development was key to breaking down walls between black and white in the North, his organization found that the tactics that worked in Birmingham weren’t necessarily going to work in Detroit or Chicago.
Martin Luther King Jr. was still in the process of trying figure this out when at 6:01 p.m. April 4, 1968 his life was ended on the second floor balcony at the Lorraine Hotel in Memphis.
According to King’s biographer Taylor Branch, an autopsy revealed that while King was only 39 years old, he had the heart of a 60 year old man.
The riots that ensued in the wake of King’s assassination had a bitter irony to them. After all, for his entire life, King refused to raise a hand against his oppressors, always choosing non-violence as his preferred method of social change. Yet here was his “Promised Land” awash in fire and hate.
In Metro-Detroit, conventional wisdom continues to blame the riots of 1968 for the “white flight” to the suburbs and the eventual decay of our once thriving city. Whether the riots were the first or final nail in Detroit’s coffin depends on who you talk to. All we know is that many of us would like to start removing those nails for good. Detroit needs to look forward, not back.
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While April in Paris is still three wintery months away, it already feels like springtime on the rue du Faubourg
St-Honoré inside Urban Optiques.
That’s because on Thursday, the first of several shipments of new Lafont eyeglasses and sunglasses arrived.
We’ve added more than 40 new frames from Lafont, drawn from the new Spring/Summer 2010 Lafont Paris Collection, as well as new, fresh designs from the Issy & LA and Lafont Reedition Collections. We also added several new Lafont Pour les Infants frames for children, ‘Tweens and infants.
While the majority of our new Lafont suns will arrive closer to Spring, we did pick a couple of very chic Lafont sunglasses, just to remind everyone that winter doesn’t last forever.
Less than two days after adding the frames, we’ve already sold three of the new Lafont models, which is a great sign.
In celebration of the addition of the new Lafonts, we’re doing a buy one frame at regular price and get 1/2 off select Lafont frames from our previous collection.
This is a great opportunity to pick up two very different styles of Lafonts (one for work and maybe something bolder for play), so be sure to ask about the special when you stop in to browse the new collection.
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